Advertising

Case Study: Designing an Ebook as a Lead Magnet

Case Study: Designing an Ebook as a Lead Magnet Lead magnets have become indispensable tools for businesses looking to attract and convert potential clients. For those not familiar, a lead magnet is a valuable piece of content, such as an ebook, that’s typically given away for free or for a nominal fee in exchange for

Case Study: For The Food. Pencil Sketches

  Case Study: For The Food – Lettering Work Pencil Sketches It all starts with pencil sketches…We’re traditional artists, and so when a customer asks for something custom, nothing less than pencil and eraser will do the job.  Some contemporary designers like to draw in digital, and we’ve done plenty of digital sketching, when the

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Case Study: Maria Matluck Construction Consultants Ad Design

Case Study: Ad Design for Luxury Print Publications When purchasing space in one of the regions premier luxury publications, you need to consider a few rules. First, your imagery has to be incredible. Second, say less and let the photo do the work. This is most certainly the case in both instances with one of

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How To Edit a Photograph in Photoshop 101

In this online video tutorial, we will teach you how to open a photograph in photoshop, and edit that photo. Please enjoy this very simple walk through on how to use the selection tool, the layers, palette, how to clone out an ugly window and more. If there are other videos you’d like to see

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Case Study: New Milford Business Website Build Out | Why A WordPress Website is a Perfect Fit for Forward Thinking Businesses

The phone rings… DS. “Hello, thank you for calling DiGuiseppi Studios, how can we help?” ER. “Good morning, I’m calling from Enhanced Renovations here in New Milford, CT. Our company specializes in high-end home design & renovation services, and I’m looking for help with my WordPress website, do you guys do just the technical stuff…I already

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10 Reasons Why Your Website Should be Re-Developed with Mobile-Ready a.k.a Responsive Website Code.

10 Reasons Why Your Website Should be Re-Developed with Mobile-Ready a.k.a Responsive Website Code. It’s no secret, everyone you see is on their smart phone. The new phone models feature large and lightweight displays that are like having a personal pocket-sized window to browse the entire world wide web. From reading our emails, responding to messages, and endlessly researching all

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Spark Digital Marketing Conference. Speaker Spotlight Matt Siegel

Who do you use for your writing? I’m not talking about who does your editing, and who proofreads your work. I’m talking about your actual story. The tone, the vocabulary and the actual ideas themselves. DiGuiseppi Studios has a long working history with our favorite writer and editorial consultant, Matt Siegel. ( Yes, the same

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How to design a logo mark. The Logo design workflow process.

A logo mark is the visual cornerstone of every single business.  It’s your first impression and carried opinion. It’s your courage and your uniqueness.  If you don’t have a logo yet, then let this info graphic serve you as a starting point for your battle plan. If your brand is need of a redesign, or

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A Marketing Lesson from Breaking Bad.

When it comes to making your own product, it’s a good idea to consider a few things. First and foremost, your product must be of great quality. No one is going to fall out of their chair for a subpar, half-crafted, partially gelatinized non-dairy gum-based beverage. Make sure you source the finest quality whatever to